Em: Marketing, Vendas

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Resumos
Book

Val Gee and Jeff Gee

Super Service

Seven Keys to Delivering Great Customer Service
Book

Performance Research Associates

Delivering Knock Your Socks Off Service
Article

Christine Astorino et al.

Don’t Just Improve Your Customer Experience. Future-Proof It.
Livro

Jeff Toister

A Experiência do Cliente Garantida

Como conquistar clientes mantendo as suas promessas
Book

Jeff Toister

The Guaranteed Customer Experience

How to Win Customers by Keeping Your Promises
Book

Jeanne Bliss

Would You Do That to Your Mother?

The “Make Mom Proud” Standard for How to Treat Your Customers
Video

Danny Meyer

When Hospitality Means Finding the No
Book

Bill Price and David Jaffe

The Best Service is No Service

How to Liberate Your Customers from Customer Service, Keep Them Happy, and Control Costs
Book

Thomas A. Stewart and Patricia O’Connell

Woo, Wow, and Win

Service Design, Strategy, and the Art of Customer Delight
Book

Jeffrey Gitomer

Customer Satisfaction Is Worthless, Customer Loyalty Is Priceless

How to Make Customers Love You, Keep Them Coming Back and Tell Everyone They Know
Report

Dag Fredrik Bjørnland et al.

Digital Technologies Raise the Stakes in Customer Service
Book

Adam Toporek

Be Your Customer’s Hero

Real-World Tips & Techniques for the Service Front Lines