We help you to meet your learning objectives. getAbstract offers a free trial to qualifying organizations that want to empower their workforce with curated expert knowledge.
Enjoy 3 days of full online access to 27,000+ summaries Risk-free: no credit card is required. After three days, your trial will expire automatically.
Timothy Riesterer and Erik Peterson
Four Must-Win Conversations to Keep and Grow Your Customers
Roger Premo et al.
Steve Andersen and Dave Stein
12 Proven Strategies for a Customer-Driven World
Christopher W. Cabrera
Every Sales Rep’s Dream; Every CFO’s Nightmare
Sunil Gupta and Donald R. Lehmann
The Strategic Value of Customers in the Long Run
Don Peppers and Martha Rogers
A Strategic Framework
Kristin Anderson and Carol Kerr
Noel Capon et al.
Nine Critical Factors for a World-Class Program
Frederick Newell
How to Win by Letting Customers Manage the Relationship
Alan Weiss
How to Charge What You’re Worth and Get What You Charge
Richard Shotton
16 ½ Psychological Quirks that Influence What We Buy
Khaled Tawfik et al.
