In: Economics, History

Company Portraits

How does a company come into being, how does it grow, how does it succeed or fail? Turn here for in-depth answers from insiders. Each company biography is a business world in microcosm; each one is an object lesson.

Summaries

8 Book

Undaunted
Overcoming Doubts and Doubters
Kara Goldin
HarperCollins Leadership, 2020
8 Book

The Domino’s Story
How the Innovative Pizza Giant Used Technology to Deliver a Customer Experience Revolution (The Business Storybook Series)
Marcia Layton Turner
HarperCollins Leadership, 2020
9 Article

What Can We Learn from Barnes & Noble's Surprising Turnaround?
Ted Gioia
Ted Gioia, 2023
8 Article

Winning Is Everything
Inside Nike’s Olympic comeback plan
Mark Wilson
Fast Company, 2024
8 Book

After Steve
How Apple Became a Trillion-Dollar Company and Lost Its Soul
Tripp Mickle
William Morrow, 2022
9 Book

The BBC
A People's History
David Hendy
Profile Books, 2022
9 Book

The Founders
The Story of Paypal and the Entrepreneurs Who Shaped Silicon Valley
Jimmy Soni
Simon & Schuster, 2022
9 Book

Hangry
A Startup Journey
Mike Evans
Legacy Lit, 2022
9 Book

Lead from the Core
The 4 Principles for Profit and Prosperity
Jay Steinfeld
BenBella, 2021
8 Article

RIP Goldman Sachs
When I started out at Goldman, it was the most feared firm on Wall Street. Those days are gone for good.
Bethany McLean
Business Insider UK, 2023
9 Book

Emotion By Design
Creative Leadership Lessons from a Life at Nike
Greg Hoffman
Twelve, 2022
9 Book

When Genius Failed
The Rise and Fall of Long-Term Capital Management
Roger Lowenstein
Random House, 2000